With the expansion of digitization and the utilization of online resources by every business (small, medium or large), the threat of data privacy breaches is rising. Whether it’s a small business or a large conglomerate, data privacy is essential for scaling the venture with B2B marketing. According to a collective…
Did you know there are over 200,000 dentists in the United States alone? Essentially, there are about 60 dentists for every 100,000 people residing in the United States. While it might seem like a significant number, the fact is that dentists are fewer in number than physicians (1,073,616) and other…
An average of 3,464,231 individuals in the United States die every year. That’s to say, the approximate death rate in the United States is 1043.8 for every 100,000 citizens. Since death is unpredictable, it is essential to minimize the losses loved ones experience after a demise. Life insurance policies help…
In the current competitive world of business, it is more vital than ever for sales personnel to sell to any CFOs efficiently. The Chief Financial Officer plays a critical role in making decisions and has a notable influence on purchasing decisions. Gartner’s recent survey revealed that CFOs are involved in…
When referring to data hygiene, marketing has coined catchy phrases about the B2B sector, although their meanings can become a bit perplexing. Becoming familiar with data cleansing is simple; yet it is more difficult to appreciate the greatness of data appending and data enrichment, given their abstract nature. According to…
