How InfoCleanse Helps a Mortgage Company Increase ROI by 77%

Home » Case Studies » How InfoCleanse Helps a Mortgage Company Increase ROI by 77% on Their Marketing Campaigns

About the Firm

The client is a Home Loan Company in Phoenix, Arizona. The client’s job is to help people with financing options on home loans. As a renowned mortgage broker company in Arizona, the client offers services that ensure the home loan process is simple and compensated with proper tools and expertise for informed guidance. Clients have done quantifiable work in the Mortgage business to create a loyal customer base. Presently offers noteworthy free services such as pre-approval letters, refined analysis, home value estimates, and home insurance quotes. All of it ensures prospective clients feel secure with their home loan choices.

Challenges

For Now, the client has established a stable business in Arizona. After becoming an eminent name in Arizona, the business is vying to explore the remaining US markets. To ascertain the particular goal, the client must proficiently market its wealth manager potency not just in Arizona but also in the other US market. While expanding its business, the client realized that sufficient data was required, and it had to be more reliable to drive successful email marketing and Telemarketing campaigns.

Solutions

When the client approached InfoCleanse, they wanted a broad market to provide services in the US. They came to the right place as there was a market to capitalize on. Our data specialist quickly assessed the concern’s magnitude and improvement areas. The client’s immediate need was a wide-ranging and good-quality email list and direct dials of mortgage brokers. InfoCleanse understands that for mortgage businesses to grow, comprehensive, compatible, and compliant data is more vital than conventional data suppliers’ databases. At the same time, data must have immense reach while emplacing niche marketing. Hence our data specialist time efficiently scraped 53M+ professional mailing lists to pull out verified Mortgage Broker’s Email Lists and contact numbers to share with the client. The List developed by us improves marketability with high-quality business data. Together with it, we bring in intelligent optimization and management of in-house databases.

Services that are utilized undergo multiple customizations from our end to meet all the business requirements.

Outcomes

InfoCleanse increased clients’ conversion rate by helping them understand the prospective buyer’s pain point and guiding the client to devise strategies that market their services as an innovative solution to prospective buyers’ concerns. InfoCleanse data intelligence elevated the client’s user acquisition campaigns, assisting them to gain a strong foothold in the desired marketplace.

The efficiently categorized email and contact list caters to the needs of the borrowers through distinguished mortgage brokers. After all, working with reliable data always results in bringing outcomes. The qualified email leads and contact details helped the client to attain an expansive client base across the US through email and telemarketing campaigns.

Here are a few of the remarkable achievements the clients achieved:

30% increase in client acquisition rate
100% high-quality leads and contact information helped achieve an impressive conversion rate.
Organization’s revenue increased 4X times
Achieved a 95% email deliverability accuracy rate.
5% increase in email open rates.
Using verified contact numbers increased 98% of contact-rate accuracy