The client is a digital technology firm championing the cause of adapting sound to improve lives since 2008. As a leading company offering innovative sleep products, the company is serving global clients and has carved a niche for itself in the sleep economy. With its advanced sound machines and adaptive audio products, the firm is redefining the science of sleep. Based out of California, the company is creating detailed, sound environments to help people overcome the challenges associated with sleep deprivation and adopt a healthy lifestyle.
The client was inclined toward amplifying its profit margins by increasing its venture’s sales velocity. It was vying to explore new opportunities for business growth to rapidly amplify its user acquisition and create a massive client base. However, the marketing endeavors initiated with the existing data generated a lukewarm response. The client was in dire need of data that would allow it to reach its niche audience, which is vital for overshooting its sales targets. So, the client approached InfoCleanse, seeking data about therapists specializing in treating PTSD (Post-traumatic stress disorder), Alzheimer’s, and ADHD patients suffering from sleep disorders.
It pitched its offerings to numerous therapists and boosted its sales growth. Owing to InfoCleanse’s compliant data, the client secured maximum campaign outreach and established its offerings as the go-to solution provider in its total addressable market.